Exploring Had Draa Market in Essaouira

If you find yourself in Essaouira, the enchanting port city on Morocco’s Atlantic coast, a visit to the Had Draa Market is an absolute must. Less famous than the bustling Medina or souks of Marrakech and Fès, Had Draa offers an authentic Moroccan experience, far from the well-trodden tourist paths.

Essaouira’s Authentic Soul

The Had Draa Market lies just outside Essaouira’s historic center, in an area where time seems to move more slowly.

Unlike the more tourist-oriented markets, Had Draa retains a genuine, laid-back atmosphere. The market comes alive early in the morning, as vendors set up their stalls and locals arrive to shop for any kind of products. Among the stalls, you’ll find:

Fresh produce: baskets overflowing with olives, tomatoes, peppers, and eggplants from nearby farms.
Spices: you have plenty of choices, from cumin to turmeric, from saffron to cinnamon, and much more.
Fresh herbs: thyme, mint, parsley, and more, essential ingredients in traditional recipes.
Sweet treats: dried dates, figs, and Morocco’s famous almond-and-honey pastries.

But Had Draa is much more than just a food market. You’ll also find a wide array of local handicrafts, including colorful textiles and handwoven carpets, ceramics, silver jewelry and leather goods. These are perfect souvenirs for those wanting to bring home a piece of Moroccan culture.

Meeting the Artisans and Merchants

One of the most rewarding aspects of visiting Had Draa is the chance to interact directly with artisans and traders. Many vendors are happy to share the stories behind their products, explain traditional techniques, and pass down knowledge handed from generation to generation. These encounters turn your visit into an enriching and deeply personal experience.

Practical Tips for Visiting Had Draa Market

Here are a few suggestions to make the most of your visit:

Arrive early: mornings are livelier, and products are freshest.
Be ready to haggle: bargaining is part of the experience and a sign of respect for local traditions.
Wear comfortable shoes: the streets can be uneven and dusty.
Carry cash: most vendors don’t accept cards, so bring Moroccan dirhams.
Respect local customs: always ask before taking photos and maintain a polite, open attitude toward locals.

After the market, you can continue your day exploring the Medina of Essaouira, a UNESCO World Heritage Site, with its winding alleyways, fortified walls overlooking the Atlantic, and cozy cafés where you can sip some tea while watching the sunset.

What Else to Do in Essaouira

Beyond Had Draa Market, Essaouira offers plenty to explore:

Essaouira Beach – A long stretch of sand perfect for walking, windsurfing, or simply watching the sunset over the Atlantic.
Moulay Hassan Square – The vibrant heart of the city, lined with cafés where you can enjoy live music and watch daily life unfold.
Art Galleries – Essaouira has a thriving art scene, with numerous galleries that make the city a creative cultural hub.
Mogador Island – A nearby nature reserve, accessible via a short boat trip, ideal for birdwatching and exploring unspoiled landscapes.
Diabat Village – A peaceful spot just outside the city, famous for its laid-back vibe and legends linked to Jimi Hendrix.